Personally identifiable financial information

For purposes of the Information Security Standards, personally identifiable financial information means information (i) a consumer provides to a financial institution to obtain a financial product or service; (ii) about a consumer resulting from any transaction involving a financial product or service between the financial institution and a consumer; or (iii) that a financial institution otherwise obtains about a consumer in connection with providing a financial product or service, such as account balance information, payment history, overdraft history, and credit or debit card purchase information; or the fact that an individual is one of the financial institution’s customers.